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The Politics of Design: A (Not So) Global Manual for Visual Communication, by Ruben Pater
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The Politics of Design shows the importance of visual literacy when communicating across borders and cultures. It explores the cultural meaning behind symbols, maps, photography, typography, and colors. It is a practical guide for design and communication professionals and students to create more effective and responsible visual communication.
We all know the power of propaganda and how it’s always strictly related to a memory of a specific symbol, typography and colour. It has a purpose and normally remains a classic design to be parodied years later by a new generation of designers. But visual literacy is still a strong weapon nowadays, it’s all about context. This book can be used as a manual filled with realities alerts a designer should be aware so that he doesn’t end up in misconceptions of cultural differences and actually make this asymmetries work in his favour. It will result in a stronger, fundamental response to the inevitability of being partial when dealing with images in the midst of globalization. Misinformation and the terrible consequences it may cause, may it be on purpose or not, is always a piece of vital information away. This is the right book to fill that void, to build bridges between different perspectives on the meaning behind some characters, images and even the order and position they are presented in.
- Sales Rank: #176916 in Books
- Published on: 2016-07-19
- Original language: English
- Number of items: 1
- Dimensions: 6.90" h x .60" w x 4.40" l, .0 pounds
- Binding: Paperback
- 160 pages
Review
‘All design is ideological, the design process is informed by values based on a specific world view, or way of seeing and understanding reality’ - by Dunne and Raby
‘The future is already here – it is just not evenly distributed.’ - by William Gibson
‘There is no document of civilization which is not at the same time a document of barbarism.’ - by Walter Benjamin
About the Author
Ruben Pater is a designer and researcher from Amsterdam, the Netherlands. He finished the master programme of the Sandberg institute in 2012, and as ‘Untold Stories’ he works on self-initiated and collaborative projects between journalism and graphic design. Past projects are Double Standards (2012), the Drone Survival Guide (2013), and Behind the Blue Screen (2014). His work has received several international awards and is featured in exhibitions around the world. He was a lecturer at the Design Academy, Eindhoven, the Willem de Kooning Academy of Art in Rotterdam, and the Royal Academy of Art in The Hague.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Gives You a New Perspective on How Things Around You are Designed
By Michael K Tatum
I loved this book and I've been interested in the topic since it was first mentioned by another author I really like. It's not very dense, I could have easily read the whole thing in one sitting. It has a lot of pictures and talks about controversial design from a variety of case studies. I like how he took something that could have easily been boring and academic, and made it into a fun read.
0 of 0 people found the following review helpful.
Change your perspective!
By Ellen K. Lupton
This engaging book starts a new conversation about graphic design. The global perspective turns around your assumptions. This is a great book for students. Every designer should read it!
0 of 0 people found the following review helpful.
Five Stars
By Jennifer Wang
Yay Love it
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